Editorial Calendars for Bloggers

editorial calendar

As a genealogy blogger, are you ever at a loss for ideas about blog posts?  As a would-be genealogy blogger, does the fear of running out of ideas keep you from setting up a blog?  One solution taken from newspaper and magazine publishing world is the use of an editorial calendar.

What Is An Editorial Calendar?

An editorial calendar not only allows you to designate certain days of the week for certain types of blog posts, but it can also be used to capture ideas, especially during those “aha” moments.  How many times have you come up with a good idea for a post (while watching television, riding the bus, etc.) only to forget when it comes time to write?

You can use any format for an editorial calendar:

  • a text file on your computer desktop
  • a Microsoft Word document, perhaps with the calendar template (click here for a sample you can use)
  • a Google Calendar (access the GeneaBloggers public calendar on Google)
  • a calendar on your favorite e-mail website or application such as Gmail, Hotmail or Outlook

The most important thing is to use a format which works for you and is easy to access and maintain.

Daily Blogging Prompts

Don’t forget to check the GeneaBloggers calendar for upcoming events including Daily Blogging Prompts and carnivals.  Note the events in which you plan to participate and jot down the ideas for each post.

Set Your Own Weekly or Monthly Themes

Many genealogy bloggers also build their own weekly themes which keep their readers engaged and looking forward to the next week’s installment.  Some great examples from genealogy bloggers:

Tip: if you do create a weekly or monthly blogging theme make sure you not only create a tag or label for the posts, but also a quick access link on your blog’s sidebar so readers can access the posts easily.

Get A Jump Start On Posting

Once you have a blogging editorial calendar in place, you’ll find it easier to compose draft blog posts and even schedule posts for future publication (most blogging platforms such as Blogger and WordPress have this feature).  This is also handy if you are planning a vacation and won’t be able to post while away.

Resources

Develop An Editorial Calendar For Your Blog (via ProBlogger)

Editorial Calendars and Professional Blogging (via ProBlogger)

Managing Your Blog(s) (via GenBlog)

© 2009, copyright Thomas MacEntee

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About Thomas MacEntee

What happens when a “tech guy” with a love for history gets laid off during The Great Recession of 2008? You get Thomas MacEntee, a genealogy professional who’s also a blogger, educator, author, social media connector, online community builder and more. Thomas was laid off after a 25-year career in the information technology field, so he started his own genealogy-related business called High Definition Genealogy. He also created an online community of over 3,000 family history bloggers known as GeneaBloggers. His most recent endeavor, Hack Genealogy, is an attempt to “re-purpose today’s technology for tomorrow’s genealogy.” Thomas describes himself as a lifelong learner with a background in a multitude of topics who has finally figured out what he does best: teach, inspire, instigate, and serve as a curator and go-to-guy for concept nurturing and inspiration. Thomas is a big believer in success, and that we all succeed when we help each other find success.

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